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Departments » UW Extension » FoodWIse
About Us

About FoodWIse

FoodWIse (formerly WNEP) at Extension in Brown County helps limited resource families, and individuals at all stages of life, establish healthy eating habits and a physically active lifestyle to increase food security and prevent or postpone nutrition-related chronic disease.

The Extension Brown County FoodWIse program is funded by federal dollars from
SNAP-Ed (Supplemental Nutrition Assistance Program Nutrition Education).

Key Behavioral Goals of FoodWIse:
  • Make half your plate fruits and vegetables; at least half your grains whole grains; and switch to fat-free or low-fat milk and milk products.
  • As part of a healthy lifestyle, increase physical activity and reduce time spent in sedentary behaviors.
  • Maintain appropriate calorie balance during each stage of life - childhood, adolescence, adulthood, pregnancy and breastfeeding, and older age.
FoodWIse Activities use these three approaches:
  1. Individual and group-based nutrition education.
  2. Comprehensive, multi-level interventions at complementary organizational and intitutional levels.
  3. Community and public health approaches to improve nutrition.

What does FoodWIse teach?
The program helps parents, senior adults and children:
  • Purchase and prepare inexpensive, healthful meals and snacks based on the Dietary Guidelines for Americans and MyPlate recommendations.
  • Use food dollars wisely through meal planning and thrifty food shopping practices.
  • Keep food safe to eat.
  • Increase physical activity as recommended in the Dietary Guidelines for Americans.
Who and where we teach
In School: We teach groups of children and youth in grades K-12, during the school day, including school-based programs for pregnant and parenting teens.

After School/Summer Programs: We teach groups of children and youth at after-school, summer school, parks, and community gardens programs .

Preschoolers & Parents: We teach preschool children at Headstart, pre-kindergarten, 4-year old Kindergarten, day care centers, public schools, and Family Resource Center play groups.

Adults: We teach parents at locations such as Family Resource Centers, WIC clinics, Job Centers, W-2 Programs, FoodShare offices, transitional living, shelters, food pantries, community gardens, and in their homes.

Seniors/Older Adults: We teach senior adults at senior dining sites and senior housing settings.

Who can participate in FoodWIse?
  • Families or individuals with children and limited incomes; or those who receive food stamps (FoodShare) or are eligible.
To find out more about FoodShare and other Nutrition, Health, and Childcare programs, go to:
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